Consumer Testing:
Consumer testing can provide valuable feedback to Vendors on their products, allowing them to make improvements and better meet the needs of their customers. Sales Marketing Services assists vendors by creating surveys that provide the best usable information for optimizing their product design and marketing.
Walmart and Sam’s Club set up in-store surveys where customers can answer questions about the products purchased. The results can provide valuable insights into what the customers like or dislike about specific products.
Sales Marketing Services can create online surveys on Walmart and Sam’s Club websites. Online surveys can be convenient for suppliers to provide a large sample size for data analysis.
Analyzing product reviews can provide insights into how customers feel about specific products, including what they like or dislike and what improvements they recommend.
Sales Marketing Services and Walmart can also conduct focus groups, where a small group of customers provides feedback on specific products. These can be useful for getting detailed feedback on new or innovative products.